4 SEO Tools That Can Take Your Business To The Top
A business is only said to be successful when it has mastered the art of search engine optimization. If you are looking for a small business SEO services provider, make sure they have ample knowledge about these critical tools.
There are a lot of concepts of SEO that you should be aware of before you come up with a digital promotional strategy for your business. This blog post intends to talk about those concepts and affordable tools that small businesses can put to use to give their peers in the industry some stiff competition.
Let's discover a few tools suggested by the leading Chicago SEO companies that are easy to use and help you perform technical audits, content optimization, rank tracking, on page SEO keyword research, and link building among some other important functions.
- SEMrush
SEMrush has been the king of SEO tools. It has also been voted the best all-in-one SEO platform. It is used by more than 6 million professionals across the globe and proves to be efficient when it comes to keyword research, rank tracking, and link building. You can use it for your small business very easily and it also helps you conduct a competitor analysis for a better understanding of your competition in your industry.
Key Uses
- It lets you analyze your competitors' traffic strategy. You can easily assess their engagement policy across all their channels and devices.
- You can discover which keywords and domains, sub-domains, and subfolders drive the most organic traffic to any website.
- The use of advanced filters to find the most relevant and high-intent keywords becomes easy.
2. Screaming Frog
Screaming Frog SEO tool is another very powerful and useful software platform suggested by many B2B software development agencies for small businesses. Several Chicago SEO companies recommend you to use this software platform to discover all the glitches in your website such as slow page speed, bad on-page optimization, blocked resources, broken links, and a lot more. You can even find out the meta descriptions and titles that might have some issues and locate all the duplicate content to be removed to improve your overall ranking.
Key Uses
- This tool makes it easier for you to uncover all the technical issues with your websites such as redirect loops and even critical server errors.
- Any duplicate or missing content can be rectified and if you have any potential malware and spam issues, even those can be corrected very easily.
- You can also review and regenerate any site maps whenever you are in the need
- It is easy to integrate this tool with Google search console, page speed insights, and Google Analytics as well.
3. Ahrefs
Ahrefs is a very powerful tool. It's an all-in-one SEO tool set. It lets you in on very critical competitor insights and enables you to carry out keyword research very easily. The content analysis becomes easy with this software set and carrying out SEO audits is a very simple task once you have the hang of this tool.
Key Uses
- It helps you analyze keywords, organic traffic, and all your backlinks
- You can also analyze all of your top-performing pages and content with its content explorer
- You can also find and fix all the technical errors on your pages and can perform quick site audits with a plethora of features in this software.
4. Google Search Console
Google search console is a very reliable and free technical SEO tool. This is a very easy way to identify a variety of issues on your web pages. If you are concerned about indexing and mobile usability, you can use the Google search console to fix these issues as soon as possible.
Key Uses
- Identify indexation problems and do away with all the crawling issues on your website.
- You can easily identify all the pages that don't have many internal links and add important links to them easily.
- It can be integrated with Google analytics and Google data studio for better performance and reporting.
These were a few SEO tools that your Chicago SEO professional should be aware of. Choose a small business SEO services provider that knows how to leverage the many features and advantages of these tools to bring your business to the forefront. You can become a leader in your industry by employing the right mix of these software solutions to up your SEO game in the shortest time.